What can LinkedIn, Facebook, Twitter, Instagram and Co. do for Dx?
Today – in the digital age – marketing takes place on many different levels. As early as 2011, 74% of all pharmaceutical companies used social media and thus assumed a pioneering position in the global market. As this area transforms rapidly, nowadays there are diverse instruments on the
Big Data in Diagnostics (Dx)
With great knowledge comes great responsibility. Big Data leads us to the former, as long as we can master the quantity of continuous data streams and know how to extract the right one from them. In this respect, the concept of
Diagnostics and Sustainability. Is it possible?
Sustainability as a term today is a sign of durability, future viability and environmental awareness. The concept of sustainable development of the United Nations Conference on Environment and Development (UNCED, 1992) therefore means both preserving the old and driving forward